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'Black swan' events
"All of these things have the common feature of low probability and high consequence. They're "black swan" events. They're unpredictable in any practical sense. They're also things that ordinary people probably should not worry about on a daily basis. You can't fear the sun. You can't worry that a rock will fall out of the sky and smash the earth, or that the ground will open up and swallow you like a vitamin. A key element of maintaining one's sanity is knowing how to ignore risks that are highly improbable at any given point in time. And yet in the coming century, these or other black swans will seem to occur with surprising frequency."
Wrong!!!! Knowing that a rock can and may fall from the sky in one's lifetime with the ability to destroy everything they've lived their whole life accumulating is exactly what ordinary people should think about on a daily basis; why wait (if they're lucky) till their dying bed. Arm them with the knowledge that its here and now, now or never and maybe then we'll have a better class of human being.
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