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10/26/2004:

"MTV music to African audience's ears"

Johannesburg - MTV Networks Europe said yesterday it aimed to broadcast an English language music television channel to access about 1.3 million households in sub-Saharan Africa in the next four months, using MultiChoice's pay television platform.

MTV is already distributed in sub-Saharan Africa with a European pop-rock focus but there is no MTV channel that directly targets the African audience.

Full Article : busrep.co.za